Groove Belt™

Marvel Studios’ Thor: Love and Thunder New Asgard Badge

The latest installment from the Marvel Cinematic Universe is here. Marvel Studios’ Thor: Love and Thunder.

The God of Thunder is back, this time looking for inner peace. But his plans are soon upended by an evil threat whose main goal is to eliminate all the gods.

You better strap in for this epic adventure with the new Marvel Studios’ Thor: Love and Thunder New Asgard Badge Groove Belt™.

Thanks to our proprietary webbing—engineered with just the right amount of stretch—the Groove Belt™ is designed to adjust with you no matter where your adventure takes you.

Our earth-shattering buckle is made with super strong neodymium magnets, set in aluminum alloy, giving you the protection and security you need to face your enemies.

Be sure to catch Marvel Studios’ Thor: Love and Thunder this summer.

The new Marvel Studios’ Thor: Love and Thunder New Asgard Badge Groove Belt™ is like thunderous protection wrapped around your waist.

You won’t find a more durable or versatile belt.

Get yours today!

© 2022 MARVEL

The Groove Belt contains high strength neodymium magnets. Do not wear if you have a pacemaker or any other medical device that may be affected by magnetic fields.

Whether you're climbing Denali or wrestling your kids at bedtime, we've got you covered. Whatever happens to your Groove Life® gear, we're here to help. Groove Life®. Built For Adventure™.